By being resourceful, we can accomplish great things. We just need to take inventory of the resources we have and use them in creative ways. Here’s an example: I used frequent flyers miles to pay for tuition. That’s right! But, you’re not reading this to hear about my tuition bills.

As I had mentioned in my last blog, I wanted Arnold Schwarzenegger to help me take over Carolco Pictures. Only one problem; I didn’t personally know Arnold and even worst, he had no clue I existed.

So I started asking everyone I knew or came into contact with if they knew Arnold. Everyone was saying, “no” or, “yeah right” or “good luck.” Anyway, I continued to press on even though I was short on cash, time and contacts. I need to mention that at this time in my life I was living in Salt Lake City, Utah a wonderful place to live but NOT a power player when it comes to big business or Hollywood.

I was driving to the premier of Mary Shelley’s Frankenstein, staring Robert De Niro. In the car is Mark, a print broker, and his wife, Susan, who is a stay at home mom. So, without fail, I ask Mark if he knew Arnold or how to contact him. He said no. Suddenly Susan exclaimed, “I don’t know him but I know when he’ll be in town next.” My head jerked to attention. Simultaneously, Mark and I asked,  “How do you know?”

The manager at the supplement store told me Arnold was coming into town to present an award to Senator Orin Hatch. ”Wow, can I call the store manager and speak with him?” I asked. She gave me his name and number.

I then called the store manager and he explained that Arnold was coming into town to present Senator Hatch an award from the Weider company. I asked if I could attend the program and he said I would need to check with the Wieder company because they were putting on the event. I asked for and he gave me the contact information I needed. Weider Publications, LLC owns and publishes health and fitness magazines.

I contacted Don at Weider company and asked if I could attend. He said, no, unless I was involved with the media.  I responded , “Do you need more media coverage?” After further discussion, he agreed to let me attend if I could bring some media. I promised I would and I did along with video cameras and everything, kinda. I knew a buddy who was a cameraman for one of the news stations and he showed up with another friend who wanted to break into the news business so we were all set. Don was happy because we looked official enough which made him look good.

Arnold gave a great talk, very funny and the audience ate it up. After the talk, Don introduced me to Senator Hatch, Joe Weider and, finally, Arnold.  We chit-chatted for a few seconds and took a photo.  After a few more minutes, I moved in for the kill. This was my only chance. I’m thinking, “If Arnold says yes, it will change my world.”  I explained the overall concept for taking over Carolco and Arnold listened intently.

“What kind of interest do you have?” I asked Arnold. He paused and said, “I don’t think I would be interested at all.” He explained about prior commitments and gave me some history about Carolco’s management. We discussed the project for a few minutes longer, out of courtesy for me, I suspect. Ok so I didn’t do business with Arnold but I believed the strategies were worth the headline. Now let me ask you – if you’re going to be turn down by a possible investor who would you like to be turn by a small shot or a big shot?

The Rest of the Story:

Twentieth Century Fox bought Carolco’s assets. Arnold went on to make a few more movies and then become Governor of California. Me? Well, I learned a great strategy that has allowed me access to very successful and influential people including: Wayne Huizenga, Gerry Robert, Brent Spiner, Patrick Snow, and Bill Bartmann, just to name a few. If you would like to build your contacts and accelerate your success follow these actions.

Actions

1) Make a list of your current resources

2) Make a list of the different ways you can use your resources – be creative

3) Identify people that could help you and start asking everyone for an introduction

You Were Created to Succeed!

This is how you get involved with Bert Martinez and get your voice heard! Sign up for Twitter or Facebook, find Bert, and let him know what you think about the issues of the day. What’s making you mad? What’s got you concerned? Where are we missing the boat? How can we help your business?

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It’s not about your resources it’s about being resourceful. You don’t ALWAYS need money or contacts or whatever you think you need to reach the next level. Strategies get you to the next level.

Do you remember learning how to ride your bide? Sure, you faltered a few times, fell off, and scraped your knees. But, it wasn’t long before you were soaring on two wheels! Riding a bike for most of us was achieving a big goal. Maybe our first taste of success. Success is as simple as riding a bike.

You Can Do It With What You Have

Sam, a kid from my neighborhood, received a brand new bike. My brother and I, on the other hand, put my bike together from used parts.

Sam was very proud of his new bike, and he wanted to challenge someone to a race around the block. I accepted the challenge and won. That left an indelible impression on me about resources. I discovered that it’s all about what you do with what you have. And it taught me this: Whatever you have NOW is all you need to get you to the Next step.

You don’t ALWAYS need money or contacts or whatever you need to be more resourceful.

Let me give you another personal example. We needed to buy a house, but we were limited financially at the time. I retained the services of a real estate agent and began the process of looking for a new home. I didn’t tell the agent that we had less than $800 in our savings account at the time. Within a short time, we found a home and made an a ridiculous offer. We wanted the seller to pay our down payment and all our costs. The agent requested $1,000 earnest money to complete the required paperwork. It was $1,000 we simply didn’t have, so I turned him down. I never explained our financial situation but quietly wrote a $100 check. The agent thought I was kidding. He explained that in his 15 years of selling real estate, he had never seen a deal go through with $100 earnest money. I insisted that he try, and the agent wrote the contract. A few days later our offer was accepted. So the lesson is NOT to focus on what you don’t have but be more resourceful with what DO you have, asking for the outrageous – works, taking action despite of having all the answers – works!

Need one more example? I wanted to take over Carolco Pictures, Inc., Carolco had produced some of the highest revenue grossing movies ever made, including Terminator 2, Basic Instinct, Cliffhanger, Total Recall and the Rambo series. But now, they were broke and had been delisted from the New York Stock Exchange. I had met with their CFO and quickly realized I need lots of money and some big names to help pull this off. Arnold Schwarzenegger quickly came to mind; only one problem I don’t personally know Arnold and even worst he has no clue I exist. Want to know how I met and pitched my deal to Arnold? The simple strategy I used will blow you away and the results will surprise you.

Come back next week and find out for yourself. Yeah that’s right. I want you to come back next week and discover how a simple strategy has allowed me to meet and connect with some of the most powerful people in the world. From doing business to being invited to prestigious events and award shows I use this simple strategy. Learning this very simple strategy will be worth your time.

Until next week – You Were Created to Succeed!

Google has a very helpful service which can help you get more publicity. And the best part it’s FREE!

It’s like a having an media clipping service which scrutinizes both the web and Google News database, then sends you an email as soon as something you’re interested in appears in the search results.

For instance, let’s say you’re a big fan of “Glen Beck” or “Kevin Price”. You can set up a Google Alert for “Glen Beck” or “Kevin Price”. Then whenever Google finds any mentioned in a top news story or on the web, you’ll get an email including the web site address so you can go see where and how “Glen Beck” is mentioned.

To set up your own Google Alerts for free, just go to http://www.google.com/alerts (read further down for using this service and its paid alternative).

The exciting thing is you can use this service to grow your business in all sorts of ways.

Some of the obvious ways to use it include setting up alerts to see what others are saying about you online, ‘discover’ what they saying about your competitors, find out about new developments in your field of expertise and/or discover some other prominents with whom you might want to ally yourself in some way.

This service is also one of the best publicity tools ever created and it’s FREE! Here are three tips to use Google Alerts to get media exposure:

STRATEGY #1 –
Obtain IMMEDIATELY publicity by tying-in with breaking news stories.

One of the best and easiest ways to get FREE publicity is to be able to comment on what’s already in the news. For instance, one of my clients, Gerry Robert, book writing coach, wealth expert and author of Millionaire Mindset.

One of the strategies we employ whenever an alert pops up having to deal Wealth, Book Writing, Economy somewhere in America or Canada, you need to contact newspapers and radio/TV shows in that city immediately and let them know you can comment on what’s happening.

Robert then asked, ‘But how will I know when a related story hits the news?’

My answer: “Google Alerts.”

The results will blow you away!

STRATEGY #2 –
Building friendships with media contact who discuss your topic.

Another of my clients, Patrick Snow, also uses Google Alerts service in a very systematic way to get publicity.

Here’s what Patrick does: First he set up alerts to track stories written on his area of expertise, which is Success, Selling and Families.

When he gets an alert email pointing him to a good story on that subject, he then sends the journalist who wrote the story a short email saying he enjoyed article and offers a sincere compliment.

His email stands out because journalists don’t often hear from their readers and when they do it’s usually to complain. Within his email Patrick mentions his website CreateYourOwnDestiny.com to reinforce his credibility.

If the journalist writes him back and thanks him for his comments, Patrick then offers to send them a free copy of his book and mentions he’s happy to be a resource for them on any future stories they might do on this or similar topics.

Patrick Snow has made the front cover of USA Today and multiple TV/Radio interviews.

STRATEGY #3
The Hook is more than the Book

Authors are always asking me about a good ‘hook’ or angle should be when approaching the media. I’ll immediately ask them, “What hooks have others used in your industry?”

Usually they don’t know, but by using Google Alerts (or even just searching the Google News database at http://www.google.com/news) you can quickly find video clips, articles in which others with similar expertise are quoted.

For example, let’s say you’ve written a book about Selling or your a Sales Trainer. Suppose also that you’re based in Houston. One day you discover a story in the New York Times about Selling in the New Economy. Well, if it’s newsworthy in New York, it’s probably going to be considered newsworthy by the media in your city. So pitch your local media on doing the same story, only this time they’ll be interviewing YOU as the expert.

Here are a few words of advice on implementing this strategy:

Use quotation marks to narrow your alerts, for instance, I have an alert set up for Bert Martinez and because I’m not the only person in the world with that name, I get a lot of off-target alerts. Every time Bert or Martinez pop up I received an alert by using “Bert Martinez” it allows be to receive more exact searches.

This is how you get involved with the Blog and get your voice heard! Sign up for Twitter or Facebook, find Bert, and let him know what you think about the issues of the day. What’s making you mad? What’s got you concerned? Where are we missing the boat? How can we help your business?
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The following list is derived from my experience. Based on my actions and results I retired from corporate America at the age of 28. I’ve been involved in several successful businesses and many unsuccessful ones too.

#1 – Never let your expenses exceed your sales. Yeah, I know that’s easy to say, because you say “Jeez, that makes perfect sense, if my expenses never exceed my sales then quite honestly I’m always going to have positive revenue. I’m always going to be in the profit. Wow. That’s fundamentally smart. But c’mon Bert, it doesn’t work that way in the world. Why? When we start out we don’t have any sales yet, and so our expenses have to exceed our sales on day one.” And you’re correct. That’s true, so I want you to have a concept, a goal or even a burning desire. That you will make those days the fewest number of days absolutely possible that your expenses are exceeding your sales. #2 – Failing to collect the money or the receivables. Question – Should you really be extending credit to people? I don’t care what business your in retail, wholesale, hospitality, legal, or whatever. Selling is what you about not carrying receivables. Don’t extend credit, get paid now! Look fewer customers that have paid you 100% are way better than having more customers when some of them didn’t pay you at all. More cash, less stress – you don’t have to be real smart to do the math. # 3 – Failing to take care of your employees. People have say that the customer is number 1 – right? Maybe not. Well who is taking care of your customers? Your employees handle quality and service and delivery? Well if you haven’t taken care of your employees, they’re probably not going to take care of your customers very well. It’s just that simple. It’s goes without saying that if you do take care of your employees, they will take care of your customers. #4- Failing to take care of your customers. Real simple the easiest customer to get are existing customers. There is usually more profit in repeat customers than in new customers. A happy customer is a good customer a good customer refers more customers. Take care of your customers and they will take care of you. #5 – Underestimating your competition. We can, no matter what business we’re in, we think of our competitor as dim-witted, we think of our competitor as incompetent. Remember this -our battle isn’t against them. It’s for the customer, not against our competitor. We don’t win by doing damage to the competitor. We’re not in a battle with him really. We’re in a battle for someone else. So quit thinking about the competitor and start thinking about your competitor’s customers. #6 Inadequate capital – Now I’ve started business with no money because I had to but then you quickly come to realize that you do need money to operate. You do need capital to grow the company and get to the next level. And here are 2 rules you should remember about capital. And, just in case your not clear, capital is the money we need to fund the organization, to buy the inventory, to hire employees, to do all those things that we’re going to need to do. Well here’s are 2 rules you need to appreciate. Is that your expenses are going to be hirer than you anticipated and your revenue is going to be slower than you anticipated. Those two statements are true in 99.99% of every single business that has ever started. Well that’s what happens. It happens almost all the time. Because we are optimistic, if we weren’t optimist we wouldn’t have started a business. We over-projected what our revenues are. What I’m telling you as a practical, experienced businessman lower that number. Now if you beat, if you excel… wonderful! Find a place to spend it. But if you have shrunk it down, conservative in your projection then you might be safe. #7 Underestimate the length of time to break even. The break even is a magic moment in the making of a business and if you don’t understand let me try to explain the concept to you. Break even is that magic point when you quit putting money into a company and the company is finally sufficient enough that it starts to pay for itself or is finally starts to pay you for having been there first. # 8 Focusing on profits instead of on cash flow. Business people, when they first start out, they focus on profits instead of on cash flow. And I know this is going to sound like sacrilege to some people saying well,” aren’t we supposed to be all about profits? absolutely, and yes! And we want to get there as fast as we possibly can! But before we get there we have to make sure something else happens first, and that is that we always have positive cash flow. We always have enough money to pay the rent. We always have enough money to pay out employees. We always have enough money to buy more supplies, to do more marketing, that’s really crucial. That’s called cash flow. Profits will follow the cash flow I guarantee it. Now there’s a different in being profitable and having positive cash flow, you can be unprofitable where you’re actually losing a little bit of money but still have positive cash flow. I’m telling you when your first starting a business, if you have to pick between the two, now if you could have both of them, great go get both of them and that would be wonderful, but I also will tell you from experience getting both of them when your first starting out is really going to be complicated. You’re going to have to make a decision between the two. Pick cash flow when you’re first starting your business. #9 Over estimating size of your market. Entrepreneurs are optimists and we tend to have this attitude that everyone is going to want to buy what we have – that just doesn’t sell. Get over it. Just come to understand that it’s not going to happen. So what you need to be able to do is think about Bottom Up Marketing. It isn’t how many potential, how many people are out there, it’s about what you can you really do. Bottom Up Marketing looks at your capacity. So if you’ve got 1 employee, 3 employees, 7 employees, that’s all you can handle. It doesn’t matter how many people might want your widget. You can’t handle it! So think coolly about the real size of your market and don’t ever estimate it because you can’t handle it right now. You only need enough market to handle the capacity you presently have, and if you can do that efficiently you will be profitable, and if your profitable you’ll be successful and if your successful you can grow the company again, and again, and again. Do a little research on “Bottom Up Marketing” and you have a better understanding of the concept #10 No Advertising/Marketing plan. So how are you going to drive your sales through advertising or through sales people. You need to develop your marketing plan, you need to have enough capital to drive sales. I’ve seen to many times were entrepreneurs will invest all this money in equipment or to get the doors open only to discover they have no way to adequately drive sales. #10.5 – Exit strategy. At one point, P.T. Barnum noticed that people were lingering too long at his exhibits. He posted signs indicating ” “This Way to the Egress”. Not knowing that “Egress” was another word for “Exit”, people followed the signs to what they assumed was a fascinating exhibit…and ended up outside. So what am I talking about? We should start a business that we can create and build something that we can sell, transfer, dispose of, or hand off to someone else. That should be a goal maybe the first goal as you begin to vision your successful business.

Remember . . . You Were Created to Succeed!

Bert Martinez

Your Money Experiences

The Law of Abundance states- there is abundant money for everyone who knows how to acquire it and keep it. We live in a rich universe in which there is sufficient money for all who really want it and are willing obey the laws governing its acquisition.

 All You Want

There is no real shortage. There is plenty of money for you. You can have practically all you really need. We live in a generous universe and we are surrounded on all sides by opportunities and blessings to acquire all we truly “deserve”. Your feelings towards money decides whether you become rich or not.

 Your Decision

One of the underlining rules of the Laws of Universe says that, “People become or attract what the DECIDE to become or do.” In other words “People become wealthy because they decide to become wealthy.”

 You can always tell what your beliefs really are by looking at your actions. You become wealthy because you believe you have the ability to become wealthy. Because you believe this fully and act accordingly the universe must help you to make a reality. Opportunities and people are placed before you to expedite your DECISION and BELIEFS. There is no other way.

 Some once said “Your actions speak so loudly I cannot hear what you say.”

 

Write down your money experience, start with what you learned from your parents. Write down what you believe, really believe about money. “Money is evil” or “Rich people are bad” Go over your experiences one by one, this will help you understand your beliefs.

 Whatever your feelings, beliefs, or excuses, you can change them. The world is full of hundreds and thousands of people who have had far more difficulties to overcome than you could ever imagine, and they’ve gone on to be successful anyway. So can you.

 

Your Assignments

Here are two things you can do for immediate results:

 Ask yourself “Why don’t I have money or why am I not rich?” This is an important question to really contemplate. How you answer this question will reveal a lot about yourself. Your answers will expose your self-limiting beliefs, your doubts, your fears, your excuses, your rationalizations and your justifications.

 Ask yourself “What would I need to believe in order to change” “What actions must I take to change?”

 Imagine that every experience you have ever had with money contained a special lesson that was designed just for you to help you to ultimately become financially independent. What are the most important lessons you have learned so far?

 Analyze yourself honestly and determine your biggest block, your major self-limiting belief that holds you back from becoming more successful financially. Resolve to act from now on as if this block no longer exists.

It seems like everywhere I go lately, I get asked the same questions. Business Owners and Entrepreneurs ask me:

 

“How can I increase my sales?” or “How can I increase my business?” or

 

“What’s the best strategy to survive our economy?” or something along these lines.

 

Everyone’s looking for answers and they want to know how to continued to prosper in good times and in bad. I may not have all the answers, but I can share with you my formula for success. Simple strategies you can use to grow your business:

 

1.                  Questions are the Answers –

Ask better questions, do you want to survive or do you want to thrive? If you’re asking the wrong questions your solution maybe be wrong too.

 

So start asking what can I do to grow my business? How can I obtain more from my existing customers? These questions start you down a path for growth.

 

2.  Take Charge -

It seems like the media and everyone is saying, “The economy stinks” and they seem to be saying it all the time. It’s true for a few business segments but if you really study these businesses they were hurting when economy was great, now they have an excuse. It’s might be a little tougher out there. But if you’re making excuses, you’re not taking charge for your success.

 

Our economy is the ideal time to find out what really works, how you can not only survive, but how you can truly thrive. Leaders look for solutions. They develop action plans to put sales and profits back on track. Here’s one you can use to generate more leads, sales and profits.

 

3. Build Success upon Success

“A man only learns in two ways, one by reading, and the other by association with smarter people” – Will Rogers

 

One of the first things I realized when I started out in business was how little I really knew. One of the first things I learned and I’ve been doing ever since was to associate with people I wanted to be like and learn from. Find out whom the successful people in your field are, what associations or groups are they members of and join those groups, to accelerate your learning and therefore your success.

 

Take a shortcut to success, associate with people who at your level or above.

  

4. Systems

I have you ever flown in a plane and did you peak inside the open cockpit door? Notice the pilot and co-pilot going through their checklist to make sure everything is working?

 

Pilots rely on systems to keep the plane in the air. While no system is 100% perfect, plane travel is one of the safest and most reliable ways to get around the world.

 

How about your business? Do you have a system to keep your profits soaring on schedule?

 

The key to consistent success is not to invent your marketing strategies as you go along. The key is to develop and use proven systems to bring in profits and effectively run your business in good times as well as tough times.

 

Discover the most cost effective system for increasing your profits.

 

What would happen to your business or your profits if you had to be gone for extended period of time? How fast can your company grow if doing all the teaching and training?

 

You need to develop systems that are simple and teachable.

 

Find out how much more you could be making by using a proven system of success developed for your business.

 

Finally you can get the solution to growing your business and get step-by-step guidance on how to put your marketing and business growth on auto-pilot. But only if you take action today and are one of the first 100 people to claim this FREE consultation.

 

Want to find a faster and easier way to grow your business?

 

Your business needs a proven marketing system to dramatically increase your revenue. For more information contact support@bertmartinez.com.

Business people are always consistent with their internal feelings about:

 

1. Themselves, who they are;
2. Their feelings about money, what’s possible for them to earn, keep and spend;
3. What they deserve to achieve.

 One of our greatest emotional needs is for security. To know that future events aren’t going to create big waves of change. One of the ways we fulfill this need is to have standards, set goals, make decisions, and tackle problems that we’re comfortable managing. Probably 95% of people do this without even knowing why.

 

Dr. Prescott Lecky, a Canadian educator, branded what he called the Theory of Self-Consistency. He developed his program to help teachers enable students to learn more effectively. He theorized that our minds are organized systems of ideas, and all the ideas that belong to the system must seem to be consistent with each other.

 

Dr. Lecky states, “The center or nucleus of the mind is in the individual’s conception of himself. If a new idea seems to be consistent with the ideas already present in the system, and particularly with the individual’s conception of himself, it is accepted and assimilated easily. If it seems to be inconsistent, however, it meets resistance and is likely to be rejected.”

 

This means that when the choices, decisions, or commitments you make with yourself are in conflict with the beliefs, values, and self-image in your unconscious. Conflicts occur that inhibits your progress toward your goals. The model of Self Consistency leads us to realize:

 

When the choices, decisions, or commitments you make in yourself are consistent with the beliefs, values, and self-image in your unconscious. Congruency occurs which accelerates your progress toward your goals.

 

Long story short, how we feel is more important than what we know. Change how you feel about yourself and you change your money, health and your entire life. The economy has little to do with what you’ll achieve this year, you’re emotions are in control. Now the question is who’s in control of your emotions?

 

To receive free information about how you can re-engineer your emotions for success visit www.bertmartinez.com.

 

 

 

     When Ervin Antonio Lupoe fatally shot his wife, five children, and himself on January 27th, it underscored just how serious and rampant today’s financial panic has become. Before he committed his tragic acts, Lupoe faxed a note to a TV station saying that he and his wife had planned the killings as an escape for the whole family because they were in debt and had been fired from their hospital jobs. It was the fifth mass murder of a Southern California family in the span of a year.

 

Chances are you don’t have to look at the headlines to know that people are fearful about their finances. You’re probably feeling it yourself, or you know someone who has lost a job or whose house is in foreclosure. The stress can be overwhelming, but no one wants to end up like the Lupoe family. No matter how bad things are, you can avert tragedy by keeping a check on your emotions and fear. Your situation may be tough, but lots of people have come through horrible circumstances to the other side. Earlier generations struggled through the Great Depression, and many of them went on to not just survive, but also prosper.

 

So, the perception that there’s no way out usually isn’t accurate, and if you take some steps to calm your emotions and focus on the positive, you can bring yourself out of the dumps and begin to take constructive action that will make things better for you and your family.

 

Just what is fear and panic? All fear comes from the feeling that one or more of your needs aren’t being met or that you have been violated in some way. For example, if you’ve been laid off from your job, you no doubt feel that your security needs are no longer being met and that your ability to take of yourself and your family has been violated. The resulting pain and loss can cause you to spin out of control emotionally.

 

Some of us roll with the punches well, while others of us are prone to wallowing in misery. Whichever category you fall into; there’s nothing wrong with you. But if your tendency is to wallow, you’ll need to work harder to leave the pity party.

 

First of all, understand how your emotions work. All emotions are produced by three simple elements, and all of these elements are in your complete control at all times. That may be a shocking statement, but it’s true! You don’t feel an emotion; you do an emotion. And how you do each emotion is all up to you. Here are the three elements:

 

Your Focus: What you focus on will determine what you feel and how intense you feel it. The pictures in your mind play a huge part in the development of your emotions. So, let’s practice shifting your focus. Close your eyes, and picture your favorite food. Maybe your favorite is chocolate cake. Picture it in 3D full color and as detailed as possible. Can you smell and taste it?

 

Now, let’s try to shift your focus by picturing your finances or current situation in black and white, flat, one-dimensional terms. You might choose a symbol for your finances, such as your bankbook or your job. Picture it in the distance, far away from you. Make the image less clear than the chocolate cake, without any energy or intensity. Just playing around with images like this in your mind can help you to dissipate the importance of something in your life that causes you anxiety.

 

Next, try picturing yourself in a great new job or with a solvent bank account. Make this image like your chocolate cake – 3D, in full cover, and with lots of details. See the difference? If you do this daily, it will help to calm you and bring your focus back to your true positive goals.

 

Your Body Language: Did you know that your motions equal emotions? Think about it: You can tell by looking at someone how they’re feeling, can’t you? When people are depressed, it’s usually in the way they move and hold their bodies. They don’t smile or sit up straight, and they tend to walk slowly with little direction or enthusiasm.

 

If you drag yourself around all day, slump in your chair, and eat a poor diet because you’re feeling low, you will only keep yourself in that state of mind. This doesn’t mean that you have to be phony, but make an effort to pull yourself out of your depressive body language.

 

Try exercising to get some endorphins pumping through your body, eat something healthy, and stand tall. The better you take care of yourself, the better you will feel about yourself. Taking care of your body actually creates greater self-esteem and self-confidence. Yes, it’s difficult to do when you’re feeling low to start with, but all it takes is a little push. Start with something small and build on it. How about some steamed broccoli with garlic? It’s inexpensive, healthy, and easy to make.

 

Your Conversations: Scientists estimate that we have about 60,000 thoughts every day, and more than 95% of them are the same as the thoughts we had the day before. So, we tend to tell ourselves the same things over and over in our inner conversations. Is it any wonder that most of us have a boring and negative inner dialogue?

 

We all need an inner cheerleader – a voice that can pull us out of the doldrums and offer alternatives to the negatives that come from within and without on a daily basis. Just the onslaught from the media is bad enough, as they try to create as much drama as possible about the financial “crisis.”

 

So, learn the art of self-talk. Begin to notice your thoughts, and catch yourself thinking negatively. The next time you think, “I’ll never get out of debt,” remind yourself that you don’t know that to be true. Instead, think about the first step you can take to make your next payment. Don’t look at the big picture. Look at each small step toward your goal, and you’ll be less overwhelmed by the challenges you face.

 

Begin to hear a rich, deep laughter in your mind whenever you think a negative thought. “Ha! So, you’re the big bad challenge?” The reality may be that you’re out of work, but you can’t predict the future. That means that there’s no reason to think the worst will happen. Create an action plan to do something – however small – every day to make your situation better. Research potential employers, work on improving your job skills, locate things you could sell in a yard sale, or figure out an area where you can cut your spending. Ask yourself how you can use this challenge to learn and grow in a positive way.

 

Law of Attraction. You’ve probably heard about the Law of Attraction with movies like The Secret moving more into the mainstream. The truth is that what you think about is what you bring about. Everything we think or do is a cause that will eventually have an effect in our lives. These results begin to “stack up” and move us in a particular direction. There’s an old saying: If you always do what you’ve always done, you’ll always get what you’ve always got. So, pay attention to where you put your energy because the more you focus on the negative, the more you’re likely to attract more negativity. Instead, have the determination to try something new. It’s as easy as changing the way you do your emotions.

 

Your Emotions are the Ultimate Stimulus Check

Are you into netwoking? Do you belong to one or more networking sites, e.g. Linkedin, MySpace, SpeakerSite, or Facebook? The tips listed below will help you manage your time and get more networking done in the shortest possible time.

1. Schedule time to work on your page or site treat it like a meeting. Schedule how much time to spend developing your page for each of your networking sites. Also consider having a weekly agenda or list of items you want to complete. Now, block that time and commit yourself 100% to the completion of the agenda.
2. Quality Time. Depending on the usefulness or quality of the site, you may consider how you divide your time. Example, if you believe one site is more useful or better than another, you may schedule more or less time per week or per day. There are some sites I commit 20 –30 minutes per week while others I commit 1 hour per day.
3. Plan Your Work then Work Your Plan. As mentioned above prepare an agenda or list of tasks to complete, remember it’s another meeting and you want to accomplish specific items.  Read blogs, send messages, update profile, send friend requests, or make some comments, etc., I think you get the idea. Decide what you want to accomplish and as Larry the Cable Guy would say “git-er-done.”
4. Time Saving Tip. If you’re a member of multiple sites you may want to manage the emails received from your sites. In my opinion most of the emails and alerts can wait until I log in. I only want to respond to friend’s request or specific questions that are sent to me and not to the entire site. You can decide which options work best for you. As you develop the relationship you can exchange emails with those contacts that you trust. To control which emails you receive on any site visit the email options in your setting’s page.
5. Celebrate Your Accomplishments. Give yourself a HI-5 for completing the tasks you completed. Don’t feel bad if you can’t complete everything, most of these sites won’t make you rich or even generate huge profits anyway but they do help. They’re low cost (free to join but require time) and I feel most have value but they won’t replace daily marketing and sales strategies.

Please share your tips and ideas.

Why do you crave certain foods and while other foods leave you feeling flat? Would you like to know how to control your cravings?  The steps listed below will let you engineer your eating for success? This is not some fast weight loss diet or no carb diet or even a diet program. This is about engineer your emotions or associations to foods.

Think about your favorite foods (eyes may need to be close) and find out how all the different foods you eat appeared.

 

Let’s take chocolate cake as an example. See how you SEE your chocolate cake. Is it richly detailed 3D right in front of you; is it big picture or small a movie or still photograph?  On the other hand, let’s picture a less desirable dish does it languish in a grays and blacks color? Is it a photograph down in the corner?

 

 

So if you wanted to eat better foods to meet your health goals. Systematically change the details of your images of your food. Make the chocolate cake or other sweets less attractive in your mind’s eye, black and white and flat and further away make the picture small and fuzzy. This will reduce their affect on you immediately. Also increased the attractiveness of healthier dishes making them more colorful, richly detailed and 3-dimensional.

 

 

I promise this strategy will have a big and automatic effect on your eating habits. You might think, ‘ it’s too simple.’ When you know how to do something, it is easy. Learn it, practice it, and put it to work for you.  Remember just like riding a bike or tying your shoes or most things in life  -> repetition is the mother of skill.

 

 

You’d be surprised how many people FAIL to motivate themselves. They’ve poor flat pictures of their work or fuzzy black and white images of their goal or reward. No wonder they’re not motivated.

 

 

Now you have a strategy to help you get what you want, what you value. The bigger, richer, more colorful and more 3-dimensional your mental pictures the better your motivation and actions become.

 

 

Are you in charge of an event or tradeshow? Want your attendees to have more fun and provide you with great testimonies? The fastest way to learn anything or generate lasting memories is by creating Intense Emotional Associations (IEAs). Here is an idea that will create a lot of fun emotions and lasting memories try it for event or tradeshow.

Nowadays videos are all the rage and most people don’t mind posing for a video bite here and there. Assign a staff or two to take short videos, 1 minute or less, of the attendees and presenters having fun at the event. While they’re in this Intense Emotional Association (IEA) ask them to give a recommendation (sometimes referred to as a shout out or a sound bite) or testimony about the event, a workshop or a presenter, then ask if they would like a copy emailed to them, you know they all will.

Now you have intensified their emotions and created a lasting memory for them and your event. Be aware due to smartphones the videos would be uploaded every hour or so and emails sent to the individuals, if possible, if not, make it a priority right after the event. The videos will be seen and as always sent to coworkers, attendees, family and friends so now your event grows virally, also these videos can be used for future marketing of events and can be placed on your website as well.

Items you’ll need: A video camera, I recommend the Flip video camera they’re inexpensive and very easy to use and have all the software built right in the camera. Amazon has the Flip Video Cameras for about $100.00. High-speed internet access and a site to upload your videos like youtube.com or kyte.com. A note pad for collecting emails.

Want to promote your event ot trade show for free? Then visit http://www.eventsinamerica.com and navigate the most detailed events database in the country. Find information on trade shows and events in your industry.

 We would like to welcome Bert Martinez to WordPress.com. Bert Martinez is a sought-after marketing consultant,  international motivation speaker and transitional trainer. Bert’s ability to help people handle their negative emotions and beliefs as earn him the nicknamed “The Emotional Engineer.”

You Were Created to Succeed!

Born in Havana, Cuba, during the Cuban Missile Crisis, Bert Martinez started school in Spain, and went on to complete school in United States. As a young man Bert was amazed how some people could amass wealth or success so quickly while the majority struggle to survive. His curiosity has led to a life study of “success” to determine what qualities successful people shared. Surprisingly, he found, age, gender, race, family history, education or even the ability to speak English did not determine ones ability to be “Successful.” Bert notice one commonality; without fail, the successful managed their emotions differently. This discovery changed Bert’s focus completely and he embarked on a life mission to help people manage Their Emotions for Success and Fulfillment.

High performers praise Bert Martinez for his work in the field of sales, management and customer acquisition. Bert Martinez understands the emotions that drive people and affect business, as a top producer he won many awards in sales and business.

Bert Martinez has developed an award winning series of training programs. The Telemarketing Fix, The Dieting Fix, The Closing Fix, and The Phobia Fix.

You can find out more Bert Martinez on Myspace.com and Facebook.com.